Kilimall, Kenya’s leading shopping mall, has signed a partnership with Fargo Courier to enhance door-to-door delivery for online shoppers.
Under the partnership, Kilimall will use Fargo Courier to deliver various items to shoppers across the country as it steps up the race for online shoppers. Kilimall Kenya marketing director Larry Liu said this partnership is expected to enhance delivery services as the retailer reaches out to more customers in various parts of the country.
Fargo Courier, the logistics and courier arm of Wells Fargo Limited, has a nationwide network of over 100 locations. “Fargo Courier provides door-to-door services to most locations in the country and is well fitted to provide the support required by Kilimall online shopping mall, in meeting the increasing demand for door-to-door delivery,” Larry said during the signing of the partnership in Nairobi.
Fargo Courier has an automated track and trace system that will update buyers with real time details of their parcels on transit, said Larry.
Fargo Courier adds to the growing list of Kilimall’s delivery partners who include, among others, G4S courier arm, Posta and several smaller delivery companies located in various towns.
Larry said Kilimall’s huge variety of products includes high value electronic products that require safe and secure handling. “Consumers have different behaviour patterns,” said Larry. “While some want to pick from a collection point at their own time schedule, others prefer to wait for their delivery at home or in the office. This partnership is expected to meet the growing demand for flexibility on delivery.”
According to Larry, the number of shoppers on kilimall.co.ke has been increasing increase both in Nairobi and other towns across the country, noting that the online retailer’s success will depend on ability to fulfill orders particularly on a door-to-door basis.
Kilimall has developed a multi-channel retailing strategy that provides online shoppers with different options. Shoppers based in Nairobi have the option of ordering products and paying before or on delivery. They also have the option of pre-paying online and collecting from any of the two Kilimall shops – located on Ngong road and Bihi Towers in the city centre or Posta stores for those outside Nairobi.
[crp]
